All work
B2B SaaS · 18 staffManchester
Every new lead arrives with useful context.
Inbound signups are enriched with company, role and intent signals, then written back to HubSpot so sales can start with a relevant conversation instead of manual research.
The problem
Every inbound signup meant manual research before first contact: the company, the person’s role and what they were likely trying to do — preparation time spent before a relevant conversation could even start.
What the system does
The moment a signup lands, the system does the research: which company this is, what the person’s role looks like and which signals point to what they need. The findings are written into the HubSpot record before sales ever opens it, so the first conversation begins from context rather than a blank profile.
B2B SaaS
Good morning
Operations overview
Open work24
On schedule91%
This month£68k
Weekly output
Next up
Client review
Site visit
Quote sent
60%less preparation time before first contact
Lead enrichmentHubSpotSales workflow
Next step